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Cone packaging made here makes it to Super Bowl

Rochester Business Journal
February 5, 2010

An ice cream cone packaging system manufactured in Rochester will be used at Super Bowl XLIV on Sunday.

The Buddy Cone System prevents ice cream drips and the transfer of germs from the vendor and the customer, officials said.

Robert Sotile, president and CEO of Buddy Cone Systems Inc., confirmed the sale of the Buddies to Dade Paper Co., the concessionaire supervising sales at Sun Life Stadium in Miami during the Super Bowl.

“We've always known the Buddy System was a super product,” Sotile said. “Now, it's confirmed.”

Sotile said ice cream sales expectations for the Super Bowl and surrounding events are 28,000 to 30,000 cones. The Buddy cone jackets were shipped the week of Jan. 18, he said.

Developed in 1998, the Buddy Cone jackets are unlike paper jackets, which are permeable and get soggy with dripping ice cream. The Buddy Cone jackets provide a solid polystyrene shield that leaves each cone untouched by workers.

They also have a lip that serves as a reservoir to keep drips off consumers' hands. The packaging costs roughly 3 cents per serving, company officials said. The Buddy System also is recyclable.

More than 320 million Buddy System cone-holders have been shipped from the Rochester manufacturing plant to customers in 14 different countries, and ships at sea, including the Royal Caribbean Oasis of the Seas, the largest cruise ship in the world.

(c) 2010 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or e-mail

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