Clear Channel Radio station WFXF-FM 95.1 is no longer “The Fox.”
The station has rebranded itself “The Brew,” a name Clear Channel has used in other markets.
Judging from the station’s website, the music will focus heavily on classic rock artists from the 1970s, 1980s and 1990s. The new format and name made its debut Monday afternoon, playing the likes of Bon Jovi, Rush, AC/DC and the Romantics.
Fans of Brother Wease need not worry. The station’s website still showcases the well-known radio host as its main attraction.
The station’s newly designed site lists The Wease Show airing weekday mornings starting at 6 a.m. There were no other shows listed as of early Monday afternoon.
Longtime listeners of Rochester’s radio airwaves will know this is not the first time Clear Channel has made such a change. During the late 1990s and early 2000s there was WNVE-FM 95.5 “The Nerve.”
Clear Channel replaced “The Nerve” on 95.1 with “The Fox” and the call letters WFXF. Wease began serving as a host on the station in 2008.
(c) 2012 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or email service@rbj.net.
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