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Pole Position Raceway coming to Marketplace Mall

Rochester Business Journal
March 26, 2014

Pole Position Raceway, a chain of indoor motorsports entertainment facilities, will enter the Rochester market this fall with a facility at the Marketplace Mall. The new location will add 40 jobs to the area economy.

Owned by franchisees Eyal Farage and Karen Davis-Farage, Pole Position Raceway will occupy the 52,000-square-foot space that previously housed Bon-Ton. The facility will feature a quarter-mile track and the latest in high-performance, all-electric indoor karts capable of speeds up to 45 miles per hour.

“Indoor karting is one of the fastest growing forms of family entertainment in the country,” Davis-Farage said in a statement. “We are excited to add the Rochester area to our expanding family of kart tracks.”

The couple owns facilities in Jersey City, N.J., at Destiny USA in Syracuse and at Walden Galleria in Buffalo. Pole Position Raceway is a franchise opportunity of P2R Karting Inc.

“The addition of Pole Position Raceway is an exciting complement to the retail and entertainment concepts we want to achieve, as we continue to move forward with our redevelopment plans at the Marketplace Mall,” said mall general manager Mike Wilmot. “We look forward to the vitality and fun the raceway will bring to the mall and the area.”

(c) 2014 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or e-mail service@rbj.net.


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