The Rochester chapter of the American Marketing Association has named 22 finalists for the 2014 AMA Rochester Pinnacle Awards competition.
The Pinnacle Awards will be presented in 20 campaign and element categories for non-profit and for-profit segments, officials said. Two companies will be selected for the top honor of Marketer of the Year. Other categories include blog, direct mail, special event and social media initiative.
Awards are presented to organizations that recognize strong marketing tactics, clear objectives with marketing campaigns, effective strategies, creativity and strong results. Marketing directors from the Philadelphia AMA chapter are to judge the competition.
The finalists are:
- Atomic Design Inc.
- Butler Till Media Services Inc.
- Carestream Health, Inc.
- Clark CSM Ltd.
- Dixon Schwabl Inc.
- Dumbwaiter Design LLC
- Excellus BlueCross BlueShield
- General Code LLC
- Greece Chamber of Commerce
- K2 Communications Inc.
- Martino Flynn LLC
- Partners + Napier Inc.
- Paychex Inc.
- Rochester Institute of Technology
- Roberts Communications Inc.
- The Saunders College of Business at RIT
- Truth Collective LLC
- Vamos Public Relations
- The United Way of Greater Rochester Inc.
- The Verdi Group, Inc.
- Xerox Corp.
- Zimmet Group
Winners are slated to be announced at the AMA Rochester Awards Celebration on May 22 at the Harro East Ballroom. The event starts at 5:15 p.m. with a buffet dinner to be served at 6 p.m. and the presentation will start at 6:45 p.m. Registration for the event can be found at ama-rochester.org.
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