This Week
  • CFO David Klein is leader of the financial team at Constellation Brands.

  • CEO Eric Converse has VirtualScopics on the verge of generating cash.

  • MaeTec Power Inc. began as a part-time operation in 2003.

  • Renovations of buildings downtown are helping to give new life to the center city.

  • Mirror Show Management grabbed the top spot on the 2015 Rochester Top 100.

  • Liz Madison is bringing the farm to doorsteps across Wayne and Monroe counties.

Dorschel Automotive awarded Alfa Romeo franchise

Rochester Business Journal
July 23, 2014

Dorschel Automotive Group has been awarded one of two Alfa Romeo franchises statewide.

Owned by Fiat, Alfa Romeo has not offered franchises in the U.S. in nearly two decades. The company will debut its 2015 4C sports car here in August. The vehicle will have a manufacturer’s suggested retail price of $55,000 to $68,000.

“We are pleased to announce our partnership with the Dorschel Automotive Group and the introduction of Alfa Romeo to Rochester,” said George Neubauer, network area manager for Chrysler Group, in a statement. “The Dorschel Group’s extensive history in the Rochester market, along with their commitment to customer care and satisfaction, and their ‘Clear Simple Different’ approach to selling automobiles lead us to believe they will represent the high performance Alfa Romeo brand with the retail excellence it deserves.”

Dorschel represents Nissan, Toyota, Volkswagen, Lexus, Infiniti, Mini, Kia and Maserati. The company has roughly 475 employees and annually sells nearly 9,000 vehicles. The dealership ranked second on the most recent RBJ List of Auto Dealers.

(c) 2014 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or e-mail

What You're Saying 

There are no comments yet. Be the first to add yours!

Post Your Own Comment


Not registered? Sign up now!

To Do   Text Size
Post CommentPost A Comment eMail Size1
View CommentsView All Comments PrintPrint Size2
ReprintsReprints Size3
  • E-mailed
  • Commented
  • Viewed
RBJ   Google