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Finalists picked for 18th annual Best of the Web

Rochester Business Journal
February 6, 2015

More than three dozen websites have been chosen as finalists in the Rochester Business Journal’s 18th Best of the Web competition.

Since 1996, the Best of the Web program has recognized the leading efforts among area businesses and non-profits that have a presence on the Internet.

Readers submitted nearly 200 nominations for the 2015 competition. A panel of judges selected by the newspaper evaluates finalists based on content, usefulness, navigability, use of technology, design quality, e-commerce and likelihood of repeat visits.

The 13 category winners—and the gold, silver and bronze overall winners—will be announced at an awards breakfast scheduled for 7:30 to 9:45 a.m. on Thursday, March 12, at the Radisson Hotel Rochester Riverside.

In addition, Digital Rochester again will present its Business Transformation Award to recognize a local organization that has transformed its business through use of the Internet.

New this year is a Google Analytics Workshop, to be held from 9:45 to 11:15 a.m. The workshop will cover a range of topics including the methodology and terminology essential to understanding reports; how to measure specific marketing and company objectives; how measure online and offline marketing campaigns; and how to customize Google Analytics for additional insights and reports.

The following are the 2015 Best of the Web finalists:

Banking and financial services
The Bonadio Group (
Brighton Securities (
Thorley Wealth Management Inc. (

Business and professional services
Bryant Design Studios ( (
Pharos Systems International Inc. (

George Eastman House (
PUSH Physical Theatre (
WXXI Public Broadcasting Council (

EnCompass: Resources for Learning Inc. (
Logical Operations Inc. (
Nazareth College (

Gates Public Library (
Regional Transit Service (

Health care
Bio-Optronics Inc. (
CooperVision Inc. (
University of Rochester Medical
Center (

Human services
Lifespan of Greater Rochester Inc. (
Villa of Hope (
Wilson Foundation (

Legal services
Boylan Code LLP (
D4 LLC (
Lacy Katzen LLP (

AstraPouch Inc./Vine Valley Ventures LLC (
Gleason Corp. (
Troyer Race Cars (

Real estate and construction
Firlit Landscape Design Inc. (
Frank Lill & Son Inc. (
Norbut Renovations (


Cornell’s Jewelers (
Hedonist Artisan Chocolates (
SailorBags (

Black Button Distilling (
Bully Hill Vineyards (
New York Apple Association (

Best mobile (smartphone)

Dixon Schwabl Inc. (
Simon Business School (
The Strong Museum (

Digital Rochester’s Business Transformation Award will be given to a Rochester-area firm that has transformed its business with the Web. Past finalists and winners have demonstrated business success gained by using the Web for strategic growth, harnessing cutting-edge technology in website launches, mastering unique Web functionality or making a significant impact on the organization through the exploration of online technologies.

Digital Rochester Transformation Award finalists

  • Children’s Institute (
  • Draft Sharks (
  • JMS Capital Management Inc. (
  • Roberts Wesleyan (

This year’s competition is sponsored by Mason Digital, Time Warner Cable Business Class and Digital Rochester.

For additional information, contact Melissa Wilson at Tickets for the awards breakfast are available online at

2/6/15 (c) 2015 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or email

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