This Week
  • Rochester Regional Health ended 2015 with operating surplus of $48 million.

  • Royal Oak Realty Trust CEO Daniel Goldstein leads a firm he started with Laurence Glazer.

  • Significant changes in the state's home care industry have driven changes at Tender Loving Family Care.

  • Effective employee recognition can help build a better workplace for all.

  • Health care professional Carla D'Angelo's wish is to one day make volunteering her career.

  • The Schools Report Card has rankings for 27 districts and more than 250 schools.

Gannett acquires app maker Mobestream Media

Rochester Business Journal
September 6, 2012

Gannett Co. Inc., owner of 80 newspapers including the Democrat and Chronicle and USA Today, announced Thursday it has acquired Mobestream Media.

Mobestream is the maker of Key Ring, an app for smartphones that allows users to scan and store loyalty cards, join rewards programs and get mobile coupons and promotional offers. More than 5 million users have downloaded Key Ring since it emerged in 2010, Gannett officials said.

“Mobile coupons are a fast-growing segment of the national and local marketing sector,” said Gracia Martore, president and CEO of Gannett, in a statement. “Key Ring has led the way with consumer adoption of its smartphone app and developed key relationships with small and midsize retailers.”

Martore said Key Ring will enable Gannett’s business clients to enhance and grow their relationships with customers.

The Key Ring app will become a part of Gannett Digital Marketing Services mobile product. However, Key Ring will operate as a stand-alone business, officials said. Financial terms of the acquisition were not disclosed.

(c) 2012 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or email service@rbj.net.


What You're Saying 

There are no comments yet. Be the first to add yours!

Post Your Own Comment

 
Username:
Password:

Not registered? Sign up now!
 

To Do   Text Size
Post CommentPost A Comment eMail Size1
View CommentsView All Comments PrintPrint Size2
ReprintsReprints Size3
  • E-mailed
  • Commented
  • Viewed
RBJ   Google