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A group of students at the University of Rochester is cashing in with an idea to make life a little easier for asthma suffers.
The group of four students, all in the class of 2013, won the seventh annual Mark Ain Business Model Competition and its $10,000 cash prize.
First place in the competition went to Health Care Originals, which provides asthma sufferers with a safe, non-invasive, convenient and easily integrated method for asthma management.
Second place went to SMP MicroStamps, a company that offers a technology that allows microprocessors to be produced with a higher input. Ovitz, a company that produces a portable eye diagnosis instrument that is smaller, cheaper and more accurate than existing devices, took third place.
The competition is open to undergraduate and graduate students across the university. This year the competition attracted business plans from 25 interdisciplinary teams representing the Simon School of Business, the College of Arts and Sciences and the Hajim School of Engineering and Applied Sciences.
The Simon Entrepreneurs Association organized a series of three workshops to prepare students for the competition by covering topics such as idea generation and filtering, market research, and pitch and presentation, organizers noted.
The competition is supported by Simon alumnus and entrepreneur Mark Ain, founder and chairman of Kronos Inc., a Massachusetts-based market workforce management company.
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